On November 16, 2024, the finals of this year’s Youth for Tourism and Hospitality International Conference (Y4TH), organized by the University of the Philippines Asian Institute of Tourism Alumni Association (UP-AITAA), took place under the theme “Tourism for Peace, Cross-cultural Understanding, and Social Change,” aligning with the 2024 World Tourism Day theme: Tourism and Peace. The event attracted over 1,000 participants from various educational institutions across the country.
The Department of Tourism Management from UST-CTHM submitted entries for several competitions, including the Travel Vlog Competition, Tourism Start-Up Competition, Travel Brochure-Making Contest, and Destination Marketing Plan Competition.
The champions of this year’s Travel Vlog Competition were Gianella Ciara Marcelo, Christian Carl B. Leaño, Nicole Wynn R. Ang, Dave Mark Rivera, and Lia Margaret Villanueva, who effectively showcased their storytelling and video editing skills by highlighting Angeles City, Pampanga. This victory marks a back-to-back championship for UST-CTHM, following their success in the same category last year. Their coaches were Asst. Prof. Maria Concepcion A. Ang and Asst. Prof. Jame Monren T. Mercado.
A Second Runner-Up award was presented to Maria Sophia Austine Magat, Kate Winslet J. Mamburam, Princess Kaye Katigbak, and Anya Agatha Zoleta for their creative and sustainable business idea involving eco-friendly flight attendant uniforms. The team was coached by Mr. Wyett White T. Lee and Mr. Gerby Estrella.
Additionally, CTHM’s entry for the Travel Brochure Making Contest won the People’s Choice Award, thanks to the efforts of Ana Maria Martha M. Baylon, Louisse Iyameigh Garcia, and Kristina Cassandra Pagador. Mr. John Jerick C. Santos and Ms. Maria Christina Dolor E. Villarin mentored them.
Zoe Rajhanna C. Alviz, Janah Stephanie M. Sabater, Madeline Nicole B. Macalintal, Lian Blanche G. Temporal, and Yoomee Diantha B. Jamisola participated in the Destination Marketing Plan Competition, under the guidance of Mr. Aristotle Chico, Mr. Joshua Maputi, and Mr. Arnulfo Ricardo A. Butiong, MMC.